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#BerlinDiaries / a personal journey through the new
nervous centre of Europe
v2.0 / ISBN:9781481854252 / Published 2012-12-13 on Amazon
__ PROLOGUE TO V2.0 __ PROLOGUE 1. INTRODUCTION __ La memoria di un criceto __ Rome wasn't built in a day 5. GAMES & THOUGHTS __ Sometimes... 6. SERENDIPITOUS WALKING __ Museums, games, parks, and... bicycles in Berlin 7. A CHANGING TOWN __ The gentrification of East Berlin & packing 8. CLOSING DOWN __ Memory, language and... apologies in Berlin A. META-APPENDIXES 2.0 __ Evolving your content for your audience __ Keeping it alive
BFM2013 / Knowledge-based organizational change / ISBN:9781493581078 / Published 2013-10-26 on Amazon
__ CONTENTS 5. BUSINESS PERSPECTIVE ON
E-GOVERNMENT __ E-government in perspective
__ PROLOGUE 1. INTRODUCTION __ 1.1. Social network basics (not just online!) __ 1.3. Why online social networks are different __ 1.3.2. Intensive users __ 1.3.3. Occasional users __ 1.3.4. The new entertainment mix __ 1.4. Of (online) ways and means 2. THE BUSINESS OF SOCIAL NETWORKING __ 2.2. Securing a technology 3. SOCIAL MARKETPLACE __ 3.1. Reaching the audience __ 3.1.1. Growth and retention rate __ 3.1.3. Targeting social networkers __ 3.2. What are social network services for? __ 3.3.1. Measures suggested by the major social networks __ 3.4. Early and recent business users 4. WHY AND HOW - SIGNPOSTS __ 4.2.1. Positioning your brand via sponsoring of worthy causes __ 4.4. Getting on board: a checklist __ 4.5.3. Managing social networking activities 5. HISTORY AND FUTURE __ 5.1. Yesterday (in 2008) __ 5.2. Coming soon A. SUGGESTED READINGS
2 THINK BEFORE YOU DO __ Riding the Grapevine Wave 3 AN ACTION PLAN __ Get Used to a Free Knowledge Economy __ Intellectual Property and Knowledge Seeding
1 YESTERDAY AND TODAY __ 1.4. A systemic perspective 2 TOMORROW __ 2.2 Externalization and its side-effects __ 2.4 Why the “Internet of Things” approach is relevant
1 TODAY __ 1.2. The key GDPR impacts __ 1.5. Your infrastructure is talking __ 1.6. Stay focused: the sum of all fears 2 TOMORROW __ 2.4.1. Do you know your revenue streams? Restructure! B REFERENCES AND SUGGESTED READINGS
1 WHY #CONSENTDATA __ Of trends and facts 2 YOUR VILLAGE IS A WORMHOLE __ From 1920s “propaganda” to mass-manipulation 3 MOVING INTO A GDPR ERA __ A different concept of market __ A Far West in the cloud: where is what? 4 CONNECTING THE DOTS __ Judge and be judged